GI.biz interview: Ray Maguire
GI.biz interview: Ray Maguire- Chock-full of info, like why LittleBigPlanet, EyeToy, SingStar etc can only come from first-party developers, and that they must work harder on PS3-PSP marketing. Much more is covered in the article. Make sure you read it! The issue of risk and funding is debatable though. First-party developers are going to take more risks with the platform they support. I’m glad to hear the admission over marketing: I’ll be looking out for those adverts!
Tags: developers, first-party, funding, GamesIndustry.biz, interview, marketing, Ray Maguire, risk, SCEE, Sony Computer Entertainment UK
This entry was posted on Tuesday, November 11th, 2008 at 9:28 pm and is filed under Asides, Gaming. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.
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